Utrechtsestraat
If you happen to be in Amsterdam and have a few hours to spare for some coffee and shopping, Utrechtsestraat is a good place to go.
The Koffiesalon, a lovely coffee-shop (in the true meaning of the word), has good seating, great espresso, yummy cakes and sandwiches and you can help yourself to as much water as you like. I brought my daughter here for some mummy and daughter time before and we both greatly enjoyed it. It’s also a good place to meet friends or even have an informal meeting.
Not far up the road, at number 74, you’ll find one of my favourite shops in Amsterdam, Jan. The shop owner, Janna, who obviously has great taste, has gathered a fantastic selection of products. Lamps, cushions, dinnerware and cutlery are amongst the stock, but the shop also features fashion accessories such as bags, belts, jewelery and watches, and some lovely toys and kiddie books. If you need a present or want to treat your own family (= yourself), don’t miss it.
Next door you’ll find Bellerose (they have good kids’ clothes). Funky ladies fashion can be found at Jan Lensen, beautiful French and Italian ceramics at Kom, great interior pieces at Mobilia, and there are many, many more great shops and restaurants. Maybe you’ll need more than a few hours!
ALSO IN THE AREA:
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| De Bakkerswinkel | Such fun at TunFun | Tokyo Café |
HEMA
HEMA is one of those shops (or concepts really), that is almost impossible to describe. If you’ve ever set foot in a HEMA, you understand. In fact, you get the concept immediately, and you’re a fan instantly – no denial possible! And you just understand why we, Dutchmen, are all raving about it, and why this chain of shops is what we miss most when we move abroad…
So, what is HEMA?
HEMA is a Dutch chain of shops that only sells HEMA-brand products. No luxury products, but products that are meant for daily use and that are functional yet fun. The assortment is wide and prices are low (we like that in the Netherlands), designs are trendy and fresh, simple and colourful. The quality is good, and overall the products are seriously so much fun that you can’t help bringing home yet another cool tea-towel, notebook or cute cookie-cutter set for the kids! (more…)
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| Tokyo Café | Such fun at TunFun | Artis, an old and beautiful Zoo |
Marqt
I’m sure I’m telling the food-concious Amsterdam inhabitant nothing new when I say the word ‘Marqt‘. Because Marqt came and conquered, and we didn’t look back!
The concept behind Marqt (not a supermarket but a ‘fresh market’) is fresh food, mostly organic, coming from local farms in the neighbourhood of Amsterdam and of very high quality. Everything is presented in a sublime and spacious interior (think wood, brick and stainless steel).
For people living in NY or London, where fancy food experiences (we don’t call them supermarkets any more) such as Whole Foods are around your corner, this concept might be nothing new. But to us here in provincial Amsterdam, organic shopping used to be limited to a couple of over-prized, sexless bio-shops where the shop assistants were as slow and un-enthusiastic as the food they were selling. But with Marqt in town, Amsterdam is back on the organic map!
P.S. When you go shopping at Marqt (BTW the bread is divine), you can leave your cash at home, because they only accept cards.
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| The Hollandsche Manege |
La Savonnerie
I love soap. And, much to my husband’s chagrin, I love soap shops! A beautiful soap shop here in Amsterdam is La Savonnerie, where soap is being made by hand, the traditional way — all with natural ingredients and all hand-stamped!
Many, many, many beautiful bars of soap can be found here, in the most gorgeous shapes, colours and scents. And, if you are you looking for a cute give-away for a birthday or other festive occasion — La Savonnerie can stamp any soap with your own special text!
A visit to this lovely shop is totally worth it (and it is very close to one of my favourite shopping areas in Amsterdam, the Nine Streets). Next to the soaps they also carry a nice selection of lovely bathroom articles and… they have a small collection of the cutest toys imaginable!
xxx Esther (more…)
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| De Bakkerswinkel | Pancakes! | Not a fish! |
Cumin cheese
The Dutch are pretty famous for their cheeses. The ‘normal’ Gouda cheese is well known internationally, and also the plain Edam cheese is pretty much available in better cheese shops all over the world.
A cheese I have never found abroad though is ‘komijnekaas’ (‘cumin cheese’) — basically a Gouda or Edam cheese with cumin seeds in it, and a cheese we love in the Netherlands (at least I do)!
The cumin seeds give the cheese a mild, nutty flavour and it is very good on a slice of fresh bread or just as is on a cheese platter.
If in Amsterdam, make sure to step in to one of the many cheese shops (don’t worry — although they are certainly ‘cheesy’, they are not at all ‘just for tourists’)! They will gladly let you taste cumin cheese – and any other cheese you would like to try (and there are many)!
Macrobiotic goat farm Ridammerhoeve
On the southern outskirts of Amsterdam is a huge park/woodland called the ‘Amsterdamse Bos’ (Amsterdam Forest). It offers great activities for kids, like swimming pools, playgrounds, a theater, a pancakes restaurant, and one of our family’s absolute favourite outdoor activities in Amsterdam: the macrobiotic goat farm ‘Ridammerhoeve‘.
The beauty of this goat farm is that it is really, in all reality, a goat farm! So besides it being a city farm, with the mere purpose of giving city kids the opportunity to get closer to animals and to teach them ‘where the milk is coming from’, the main purpose of this farm is to produce (organic) goat’s milk and make it into cheeses, yogurt, ice cream etc., all for sale at the little café, where you can also get a nice goats’ cappuccino! (more…)
Keet in Huis
KNSM island used to be quite a rough and industrial part of the Amsterdam harbor before it was transformed into a very cool residential island, and nowadays, this is where you can find one of the finest kid’s lifestyle shops of Amsterdam: Keet in Huis.
Keet in Huis (‘Mess in the House’), sells everything from furniture, bed linen, interior accessories, baby buggies, toys and books, which, you might think, by itself is not so extra-ordinary at all, but if you consider the amazing taste levels of the owners, you would be sold like every other mother who has ever set foot in this shop. Wonderful!
I can spend hours in ‘Keet in Huis’, and have an especially hard time staying away of the downstairs bedding area. My kids don’t mind, because there is a lovely little play area where they can meet little friends whose mums are in a similar situation (stuck with the choice: which duvet cover to pick?).
Courtney, who has been a few times (it’s always on her list of things to do in Amsterdam), finds the bedding to be extremely Dutch. This means, according to her, that there are loads of very bright colours, and tons of gingham. This is probably true, as there are loads of bright colours in our kids’ bedroom – and loads of gingham! (more…)
De Bakkerswinkel
These days we just love meeting friends for breakfast or brunch on a weekend morning. Breakfast is probably my favourite meal of the day to start with, but besides that, early in the day my kids are still well rested and thus more enjoyable (as opposed to overall crankiness at dinner time)! Also, like every other parent with little children, we’re awake early anyways, so we might as well start our social schedule before noon! (Of course the friends we are meeting have kids too – the friends without kids would be crazy to leave their beds before noon on a weekend morning! In fact, it should be forbidden – what a waste!)
My favourite breakfast place is ‘De Bakkerswinkel’ (The Bakers’ Shop). Not only can you buy yummy breads, cakes and scones at the counter of ‘The Bakkerswinkel’, they also serve a wonderful (Dutch style) breakfast, lunch or tea in the restaurant area, which always has a very cozy and homey feel to it! Think jars of honey and home-made jams on the table, big cups of cappuccinos (small cups of babyccinos for the little ones of course), baskets filled with delicious breads, scones, etc. The menu is big enough to have something yummy for everyone’s taste! (more…)
ALSO IN THE AREA:
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| La Savonnerie | Tokyo Café | Artis, an old and beautiful Zoo |
Le Fournil
Le Fournil is the first original French bakery in the Netherlands, and it is immensely popular. Getting fresh bread on a weekend morning means standing in line here, but it is worth it! The most delicious baguettes, croissants, brioches, madeleines… Yum!
Sébastien, the owner, comes from a family of many generations of bakers located in the Vendée (France). Together with his Dutch wife he owned a bakery in France for over 10 years, but when they were visiting family in the Netherlands the idea of starting a French bakery in Amsterdam slowly took form. An excellent idea, if you ask me! One of our neighbourhood treasures…
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| Imps & Elfs | Issa | Imagine — a very special toy shop |
The Hollandsche Manege
The Hollandsche Manege translates to ‘The Dutch Riding School’, and the manner in which it is spelled (in Dutch) conveys that we are talking about an OLD riding school here. The building, based on the Spanish Riding School in Vienna and located on the Northern edge of the Vondelpark, dates back to 1882 and was meant to serve the recreational needs of the rich and/or aristocrat inhabitants of Amsterdam. Membership was expensive, and you can still tell by the heavy decoration and the feeling of grandeur!
Nowadays you don’t have to be rich or aristocratic to enjoy the Hollandsche Manege…
Classes are open to everybody, and you can always walk in to have a look at the horses (there is one horse, Queenie, who is extremely sweet toward children and is always happy to be caressed)! My kids love it, and I make sure to take them every now and then. There’s a lovely tearoom on the first floor overlooking the arena. (more…)
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| Marqt |
De Parade
Once a year, a magical event hits the city of Amsterdam… De Parade!
Although ‘De Parade’ does translate into ‘The Parade’, it is nothing like a parade – it is in fact a theater festival, disguised in an old-fashioned looking fair ground!
‘De Parade’ offers a mix of art, theater, film, magic, comedy and music, together with a good supply of food and drinks. The atmosphere is arty, bohemian, easygoing and trendy – every single hip person in Amsterdam seemed to be at the opening night last Friday! It’s a great place for people-watching and having drinks by itself, but the shows are really worth paying a visit. The theater makers now have an outlet for ideas that are hard to find an audience for the rest of the year, so you can see some really special performances here!
One ‘idea’ I saw and thought to be supercool, was a silent disco. About fifty people in an open air disco, all wearing headphones and dancing the stars of the sky, and occasionally all singing along with the lyrics. Such fun! I will definitely go next time! (more…)
Strand Zuid

Last week we finally had a nice and warm, summery day in the Netherlands, so a girlfriend and I took our children to one of the hip & cool city beaches here in Amsterdam: Strand Zuid (South Beach).
Behind the (big & ugly) congress centre, ‘Amsterdam Rai’, and on the border of the Beatrix Park pond, a lovely treasure is hidden: a beach in the middle of Amsterdam!
There are 2,000 square meters of sand, chill-out areas, bars & terraces with good food, sun-loungers, a beach volleyball field and showers. It’s great to bring your children here on a warm summer day; they can enjoy themselves in the sand and play with all the other kids, while you can relax a bit with a rosé and pretend to be in the Mediterranean…
It’s also not a bad place to come without children – for a stylish dinner on a nice summer evening… It’s open until midnight on weekends.
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| Kid’s shoes from Meys & Co | MIFFY SHOP |
Tony Chocolonely
Since we moved back to the Netherlands (now about a year ago), I’ve noticed these brightly-coloured ‘Tony’s Chocolonely’ chocolate bars around. The wrapping is very garish and in-your-face (cool though), and not at all like the packaging I usually go for in Chocolate Land (meaning matte dark-brown paper, golden accents and names like ‘La Maison du Chocolat’ or ‘Marcolini’ – I’m posh like that
). But the fact that my hairdresser, who uses Aveda and makes an effort to be very earth-friendly and chic in general, had Tony’s Chocolonely’s bars on the counter made me decide to try one.
I must say, I was certainly not disappointed! I tried the blue 72% cacao variety and it was beautifully brittle and tasty. By now I was getting curious – what’s the story behind these different-looking chocolate bars with their weird name?
A visit to Tony Chocolonely’s website explained it all, and made me laugh and cry at the same time… (more…)
Raining? Go tropical!
The Tropenmuseum (Tropical Institute) of Amsterdam is one of those museums where you walk in and feel the grandeur of what once was… I have that same feeling in similar beautiful buildings, like the Natural History Museum in London, or the Royal Museum of Central Africa in Brussels…
It’s about anthropology, discovery, history, about dangerous expeditions and great adventures… Dr. Livingstone, I presume???
The original name of the Tropical Institute was Colonial Museum and it was first opened in Haarlem in 1871 (the current building in Amsterdam was inaugurated in 1926). The initial aim of the museum was to exhibit products and crafts from the Dutch overseas territories. There are however not many Dutch colonies left and the building is huge, so nowadays the exhibitions display art, objects, photographs, music and film from non-western cultures in general, giving an insight into the daily lives of the people of the tropics and subtropics.
It’s really a fantastic museum to visit, and also great for children. We went last weekend (it was raining), and our 3-year-old LOVED it! (more…)
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| Re-live the 17th century in Rembrandt’s House | Not a fish! | De Bakkerswinkel |
De Taart van m’n Tante
Yesterday morning I took my little family for a treat: we went to ‘De Taart van m’n Tante‘ (Cakes of my Aunt) for coffee and cake. ‘De Taart van m’n Tante’ is not just an ordinary tearoom with your everyday kind of cake — in fact, it might be the most kitschy tearoom of Amsterdam, with the most spectacular cakes!
The men behind ‘De Taart van m’n Tante’, Siemon and Noam, strive to make everybody (young and old, conservative and hip, Sikhs and nuns) at home in their cake parlour, and in my opinion they have succeeded. I especially love the grandma-style sofa and coffee-table in the back!
The cakes are yummy (my daughter was very happy to find out that they serve a super sweet strawberry cake entirely covered in pink marzipan – exactly to her taste!) and the owners really easygoing. They didn’t seam to mind at all that my little boy was screaming for cookies – in fact, they just gave him a plate full of them! (more…)
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| Bazar | De Pijp and the Albert Cuypmarket |






























